In 1967, Joseph Swan purchased a 13 acre property in Trenton, Sonoma. At the time this consisted of rolling hills, a few acres of apple trees, some old Zinfandel vines, a bit of pasture and a 19th century farmhouse. Jo strived to make interesting wines that reflected their unique origins and to price them fairly. He made a few barrels of old vine Zinfandel in the cellar of the house in 1968 and then bonded this cellar the following year as a commercial winery. He replanted the vineyard and orchard the following year with the Swan clone of Pinot Noir, some Chardonnay and a bit of Cabernet. The current winery was built in 1974.
The estate is now run by daughter Lyn and son-in-law Rod Burglund. Joe really put the Russian River Valley on the map as the home of great Pinot Noir and special Zinfandel. Today, the winery makes about 5,000 cases a year, mainly Pinot Noir, Zinfandel, Chardonnay and small lots of Rhone style wine, Pinot Gris and Gewurztraminer.