VApremont translates to ‘bitter mountain’, named after the horrific landslide on Mont Granier in 1248 in which thousands perished. After this geological shift, the limestone debris radically changed the landscape and its agricultural usefulness. Limestone is broadly recognised as being some of the best soil for vines, a principal crop of the area ever since. The dominant variety here is Jacquère, a white cepage that yields refreshingly crisp and aromatic wines with a unique spectrum of fruit/floral flavours, finishing with limestone’s signature saline, mineral finish. There is little doubt that Apremont’s greatest domaine belongs to the Masson family: grape growers for four generations, Masson’s wines, crackle with electricity and elegant power. His entire range of nearly a dozen organic and naturally made wines are all stars in their own way. However, it is the wines that bear the name Apremont that take the range to unexpected heights.